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Small Business
Designed in Melbourne,
Australia. -
Thoughtfully designed
Made with love, care and a big focus on sustainability.
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Be Unique
Shop small and stand out
from the crowd.
Best Sellers
At Boo, we create, collaborate & contribute.
Our mission is to create meaningful design, collaborate with iconic and thoughtful brands and contribute to women-led organisations or charities all at the same time - Nicole, Founder
We've worked with
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Shoe Collaboration
We created a footwear collection with the iconic vegan footwear brand TWOOBS with $5 from every pair donated to the Victorian organisation, Counterpart.
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Apparel Collaboration
In celebration of International Women's Day & Month, we created a collection of apparel and accessories with 100% of profits from our bags donated to The Loveland Foundation.
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Bags that give back
The inspiration and purpose behind our first bag collection was to support the mission of the Global Women's Project, a not for profit women-led organisation.
BOOBAG - Rainbow
BOO Mail 💌
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"Bag size PERFECTION!"
- Next State Contact
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"This bag has been on my shoulder every single day since last year!"
- Milly Graham
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"The BEST uni bags of all time!"
- Sophie Di Fab